Whitepaper: Rising Investment in Patient Support Drives a Greater Biopharma Focus on Measurement

April Patient Services Report

Whitepaper: Building Trusted Relationships in the Digital Healthcare Era

VMS BioMarketing helps the healthcare industry connect, motivate, and empower people to engage in their health.

By combining the power of real, personal connections and the convenience of technology, VMS delivers solutions that drive better health and business outcomes.

Who We Are: VMS is a leading provider of patient and Healthcare Professional engagement solutions with more than 25 years of experience in the healthcare industry.

What We Do: We partner with life science companies to design, build and deliver effective and efficient patient support programs helping patients achieve a better start and longer stay on therapy.

How We Do It: Our patient engagement and Clinical Nurse Educator platform delivers personalized, evidence-based human and digital interventions.

OUR IMPACT ON PATIENTS

We provide support to increase knowledge, confidence and motivation to start and stay on medication.

67%

average reduction in medication abandonment

61%

average improvement in persistency at 12 months

92

average NPS rating of VMS patient programs

OUR IMPACT ON HEALTHCARE PROFESSIONALS

We provide education to equip and enable Healthcare Professionals to successfully start and keep patients on therapy:

22%

increase in Healthcare Professional confidence to start and keep patients on therapy

27%

increase in Healthcare Professional awareness of patient support available by Pharma company

90

Average NPS rating of VMS programs by Healthcare Professionals

The traditional patient experience in Pharma is lacking:

5.2 OUT OF 100

is the average Pharma company NPS

20-30%

of patients never start the chronic disease therapy they are perscribed

50%

of those who start chronic disease therapy drop off by 12 months

$300B

average annual cost to the US healthcare industry due to poor medication adherence

Our 3 Solutions Help Biopharma Reinvent the Patient Experience

OneVoice Patient Support

Clinical Nurse Educator virtual and in-person patient support, coaching, and navigation from the time of prescription through ongoing therapy management.

RightStart Nurse Educator Solutions

Clinical Nurse Educator “virtual and in-person” peer-to-peer education and training to equip and enable HCPs to start and keep patients on therapy.

HomeHealth In-Home Care Nursing Support

Skilled Nurse care delivery in the comfort of the patient’s home, inclusive of product administration, monitoring, and clinical assessments.

We Leverage Our Platform to Power These Solutions

VMS BioMarketing Platform

Patient Engagement Done Differently

This has been our singular focus for more than 25 years

Our Partners

100+

products supported

10M+

Healthcare Professional and patient interactions

100%

of VMS clients use front-line insights to inform strategy

Awards and Recognition

She provided not only a wealth of information that will help me on this medication journey, but also gave me the confidence and support I needed to self-inject and know that I will be able to have 100% adherence to the protocols.

– Osteoporosis Patient

I told my doctor and his injection nurse that every patient on this medication should be calling asking for a nurse educator.

– Psoriatic Arthritis patient

You really are making a difference. You make it so easy to converse with someone, and I appreciate you being there and knowing I can reach out to you anytime.

– RA patient

You guys have awesome resources in place. I can’t thank you enough. I felt safe now making the decision I did because you gave me the resources, knowledge and education I needed.

– PID patient

The doctors’ offices just don’t have time to explain over and over how the medicine works, the side effects versus the benefits, and what patients need to do to feel better. I can take the time to explain all
of this.

– VMS Clinical Nurse Educator

Patients have to be nurtured, listened to and barriers need to be addressed.

– VMS Clinical Nurse Educator
Complex medications can be overwhelming for patients, and for those patients to be successful in adherence, they need support, information, and guidance.
– VMS Clinical Nurse Educator
I’m able to connect because I can drop the complicated speak and talk on a level in which patients can relate and understand, which empowers patients to take control of their disease.
– VMS Clinical Nurse Educator

My VMS educator dedicates her time to my patients to understand what they need to hear and to learn. She is a product expert and really knows how to guide us to specific resources on a patient-by-patient
basis.

– Physician utilizing VMS educator services
We have a VMS educator train our patients. My partner and I find this service extremely valuable for both our practice and our patients. Thank you for providing such a great service.
– Physician utilizing VMS educator services
Maria has been a valuable asset to us. She has made a significant impact on our patients. The feedback is consistently positive. I would not be using this product if we did not have Maria.
– Physician utilizing VMS educator services
Thank you for all of your hard work and the real support you provide patients. Your nurses are phenomenal – they are what make this program great.
– VMS Biopharma Client

The patient said her VMS clinical educator was so wonderful, saying she provided the most support to them through his disease process.

– VMS Biopharma Client

We look forward to continuing to expand connecting more patients to this program.

– VMS Biopharma Client

We definitely could not have accomplished this without VMS. Without your valued partnership and strategic collaboration, we wouldn’t have been able to make this program a success!

– VMS Biopharma Client