Nancy Lonsinger, Senior Vice President of Strategic Marketing & Client Services
President of JDRF Board of Directors, Indiana Chapter

Nancy Lonsinger - Vice President - VMS BioMarketing

Professional Experience

Nancy Lonsinger has more than 20 years experience as a business leader with expertise in marketing and sales for major global healthcare and consumer brands. As the Senior Vice President of Strategic Marketing and Client Services at VMS, Nancy brings a wealth of knowledge and experience from industry to drive strategic planning and marketing programs for clients in bio-related fields.

During her career, Nancy managed major brands throughout all phases of their life cycles. She directed eight product launches generating billions of dollars in sales for consumer products as well as complex home diagnostics products for companies like Roche Diagnostics Corporation, Polymer Technology Systems and DowBrands. Nancy also has significant experience leading cross-functional and global teams representing sales, marketing, finance, market research, R&D, manufacturing, legal, regulatory, and quality.

Nancy’s areas of expertise include:

  • Strategic Planning
  • Marketing and Branding
  • Product Development
  • Sales Operations
  • Finance/P&L Management
  • Post Sale Product Service
  • Compliance

Therapeutic Experience

  • Diabetes
  • Cardiology
  • Dyslipidemiology

Brand Experience

  • ACCU-CHEK® blood glucose monitoring products
  • CardioChek® lipid analyzer systems
  • Ziploc® plastic bags
  • Saran® Wrap plastic wrap
  • Handi-Wrap® plastic wrap

Honors

  • Selected for first Roche Diagnostics Global Management Development Program, 2001
  • Profiled in Diversity Journal’s “Women in Leadership,” 2003

Professional and Civic Organizations

  • Juvenile Diabetes Research Foundation (JDRF), Indiana Chapter President, Current
  • Juvenile Diabetes Research Foundation, Board of Directors, Member 2004-Current
  • JDRF Walk for a Cure Corporate Chairperson, 2004
  • Associate Instructor, Marketing, Indiana University, 1989-1991

Education

Indiana University, MBA Marketing

University of Illinois, BS Finance with Honors

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